Program
Leading ride-hailing company in Southeast Asia Grab, has announced its entry into the Web3 movement by introducing a blockchain rewards program. Through its Grab Rewards loyalty program, Grab will enable its customers to earn rewards points that can be exchanged for cryptocurrency rewards.
GrabRewards is a loyalty program that allows customers to earn points for their loyalty to Grab. Customers can earn GrabReward points for every ride, and they can use their points to redeem rewards such as discounted rides, vouchers, and dining rewards. With the introduction of the blockchain rewards program, customers will now be able to redeem their rewards points directly for cryptocurrency rewards.
With the launch of the blockchain rewards program, Grab is setting itself up to become one of the leading players in Southeast Asia’s Web3 movement. By integrating blockchain technology into its rewards program, Grab is taking advantage of the transparency, immutability, and traceability that blockchain technology offers, and is providing its customers with direct access to cryptocurrency rewards.
Moreover, the blockchain rewards program will ensure that Grab customers can now easily track their rewards points in real-time and have a clear understanding of their rewards balance, which was not possible with the traditional loyalty program.
