Americans ramped up spending during the holidays despite some financial anxiety and higher costs

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for goods. Consumers spent more in part because retailers offered more discounts and promotional offers. Americans bought more electronics, toys, clothing, and home goods this year than last. The most popular items included the Nintendo Switch, ovens, and popular toy brands such as Legos and Hot Wheels. Additionally, Americans invested more in self-care, with sales of skincare and haircare products increasing substantially.

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